Elite Land and Realty was founded in 2010 by Jason and Tara Rickards in Clovis, California. Jason was a licensed real estate attorney and broker in California and Tara was the sole agent. At the time, the Great Recession was just starting its downward spiral and the real estate market was in a free fall. Almost every transaction involved distressed properties and would often take several months to close AFTER the contract was signed.
Jason and Tara worked tirelessly with banks, appraisers, attorneys, and lenders to get the best possible outcome for their clients. Together they successfully sold and bought over 40 properties with a market value of over $12 million during the worst real estate market in recent history.
In August 2012, Jason and Tara moved to Utah and brought Elite Land and Realty with them. Shortly after arriving in Alpine, Jason and Tara both earned their broker’s licenses and worked hard to reestablish the reputation that Elite Land and Realty had in California as the real estate brokerage that negotiated real estate transactions like a law firm, with shrewd and careful contract drafting and up-to-the minute market data to give our clients every possible advantage.
Today, Jason is pursuing land development opportunities, and Tara has taken over as the principal broker and face of Elite Land and Realty. Tara has earned a very faithful following of clients in Utah, and continues to be living proof that “all brokerages are not created equal”.
Those early lessons of hard work, honesty, integrity, dogged determination, and absolute commitment to our clients are not forgotten and continue to be the foundation of Elite Land and Realty today.
“The difference between ordinary and extraordinary is that little extra.” – Jimmy Johnson
Few transactions affect a person’s life more than buying or selling a home. Tara understands the importance of such a big decision and works hard to take the stress out of the transaction.When helping her clients buy a home, she listens carefully to her clients’ needs and quickly identifies properties that will help them achieve the lifestyle they desire. Tara is dedicated to her clients and makes sure they are among the first to be notified when a new listing that meets their search criteria hits the market.When listing a home for her clients, Tara is thorough in her market analysis and very candid in helping her clients find the right price to list their home. She guides her clients in preparing their house to be put on the market and how to stage their home to bring in a top-dollar offer.Tara is a tough negotiator. She understands the strengths and weaknesses of her bargaining position and works tirelessly to get the best price and terms possible for her clients.
Raised in the Pacific Northwest, Nicole moved to Provo, UT to attend Brigham Young University where she graduated with a Bachelor of Science in 1999. After graduating, she and her husband, Brandon, decided to make Utah their home; so they traded in the emerald evergreen trees of the Seattle area for a backyard view of the majestic Wasatch Mountains. After looking for their first home, Nicole became fascinated by the real estate industry and decided Utah was a great place to buy investment property. Her love and success of owning and managing these properties evolved into a desire to help people purchase a home just right for them. Her impeccable attention to detail provides enormous benefits to her clients as they experience a thorough, smooth process of buying and selling their homes. Alpine, UT has been home to Nicole for the past 13 years. She fell in love with the area when she drove down Main Street and nostalgically realized it resembled her hometown of Snohomish, WA. Nicole has three children, loves to sing, play the piano and attend her kids’ sporting events and music performances.